AI logo tools are faster, cheaper, and more capable than most people realise. And they're improving quickly. But for charities considering whether to use them, the real question isn’t whether AI can produce a logo. It’s whether AI can tell you which logo is the right one.

Not every relationship deserves a box of chocolates and a soppy card. Some relationships? They’re holding you back. And if we’re talking about your charity’s brand, staying in the wrong one might be costing you more than you think.

Based on our work with charities and churches across the UK — and wider trends in communications, technology and culture — here are five branding predictions for charities in 2026, along with practical ways to respond.

As we approach the closing months of 2025, we’re fast approaching crunch-time for business looking to boost sales, and charities looking to raise all-important donations ahead of the next calendar year.

St. Mary Redcliffe and Temple School (SMRT) in Bristol has partnered with a past student to reimagine its House identity, bringing history, creativity and values together in a new way.

This month we’ll be at the Christian Resource Exhibition (CRE) in Surrey from 15th-16th October 2025, sharing our passion for design and brand strategy with church leaders and charity CEOs from across the UK.

St Peter’s Hospice has launched a new strategy and unveiled an updated visual identity. Here’s our take on the project, and what other charities can learn about their own brand.

Charities often struggle to make good first impressions. Here are 7 steps to help make an amazing first impression.

Let’s be honest – in the charity and church world, the word brand can still make people a bit uncomfortable.

But here’s the truth: if you’re serious about your mission, you need to be serious about your brand.

We absolutely love Toilet Twinning’s recent rebrand - it’s a brilliant example of how a strategic approach to branding can elevate a charity’s impact. With a refreshed visual identity and a bold campaign, the organisation has created an engaging, memorable brand that helps tackle a serious issue: global sanitation.