Matt Doherty 27/07/2023 Matt Doherty 27/07/2023

Every charity needs a purple cow

Every charity needs a purple cow. Let me explain.

Matt Doherty 15/06/2023 Matt Doherty 15/06/2023

This Mistake Is Killing Charity Logos

Make sure to avoid this when designing your logo

Matt Doherty 02/05/2023 Matt Doherty 02/05/2023

Grow Your Brand By Playing To Your Strengths

If you spend your time doing work other people can do, you’ll spend less time on the work only you can do.

Matt Doherty 02/09/2022 Matt Doherty 02/09/2022

You need a bigger bullseye

If you’re about to dump some money into a logo process, you want to make sure that you get it right. Because without a strategy in place, the logo design process is like throwing a dart at the bullseye. Blindfolded.

Matt Doherty 10/08/2022 Matt Doherty 10/08/2022

Making the wrong logo

What is the purpose of a logo? Should it explain core values and principles? Is it a random shape which is memorable? Or something else?

Matt Doherty 28/04/2022 Matt Doherty 28/04/2022

Meet Matt

Let us introduce the founder of Bara: Matt Doherty. “I love my wife, basketball, 90s hip hop, good books and black coffee. As well as running the business, I’m a local church leader and chaplain to the Bristol Flyers national basketball team.”

Matt Doherty 13/04/2022 Matt Doherty 13/04/2022

Is this the best logo ever?

I was recently asked the question "what's your favourite logo of all time?" For me, this is similar to being asked to choose a favourite song or a meal - how do you pick?

Matt Doherty 07/04/2022 Matt Doherty 07/04/2022

The Big Win with Sustainable Branding

Your brand is as much what you say you are (logo, website, copywriting) as it is what you do (customer experience, office atmosphere, email tone of voice).